Proven Results Across Industries

Name: We Are Warriors PR
Address: London

From crisis communications to global campaigns - real results for real clients

Award-winning campaigns, crisis transformations, and luxury event excellence. Our case studies demonstrate measurable impact across corporate communications, global tech platforms, luxury hospitality, and premium lifestyle brands.

Case Studies

Global Campaign Excellence: WeAre8 "Blow The Whistle"

CHALLENGE: Launch awareness campaign for innovative social media platform
STRATEGY: Created award-winning "Blow The Whistle" campaign targeting global audiences

RESULTS:
✓ Global media coverage across multiple countries
✓ Featured on 8 major TV stations including BBC, Fox News
✓ Coverage on China's and Sweden's leading television networks
✓ Massive surge in platform signups
✓ Award-winning campaign recognition
This campaign demonstrated our ability to create compelling narratives that resonate across diverse global markets and drive measurable business results.

Crisis Communications Excellence: The Whitehall Industry Group

CHALLENGE: Complete overhaul of crisis communications capabilities for industry leadership organisation
STRATEGY: Comprehensive crisis preparedness transformation programme APPROACH:
✓ Redeveloped entire crisis communications policy framework
✓ Conducted thorough audit of existing crisis protocols
✓ Designed and delivered senior management training programmes
✓ Led live crisis simulation exercises RESULTS:
✓ Complete crisis preparedness transformation
✓ Enhanced senior leadership crisis response capabilities
✓ Robust crisis communication protocols now in place
✓ Improved organisational resilience and reputation protection
This engagement demonstrates our expertise in transforming organisational crisis readiness from assessment through to implementation and training.

Luxury Hospitality Excellence: Hilton Hotels Relaunch

CHALLENGE: Relaunch rooftop bar at The Trafalgar and F&B offerings for prestigious Waldorf and Park Lane properties

STRATEGY: Premium positioning campaign targeting London's luxury lifestyle market APPROACH:
✓ Developed sophisticated brand narrative for iconic London locations
✓ Created targeted media strategy for luxury lifestyle publications
✓ Coordinated influencer partnerships within premium hospitality sector
✓ Managed exclusive launch events for VIP guests and media
RESULTS:
✓ Successful repositioning of rooftop venues as must-visit destinations
✓ Significant increase in bookings and brand awareness
✓ Enhanced reputation within London's competitive luxury hospitality market
✓ Strong media coverage across lifestyle and hospitality publications
This campaign showcased our ability to elevate established luxury brands and create compelling narratives that resonate with sophisticated audiences.

Premium Events Excellence: Harper's Bazaar & Esquire

CHALLENGE: Execute flawless premium events for leading luxury lifestyle publications HARPER'S BAZAAR WOMEN OF THE YEAR:
✓ Coordinated high-profile attendee red carpet
✓ Managed media relations and coverage strategy
✓ Executed seamless VIP guest experience ✓ Delivered prestigious brand positioning

ESQUIRE TOWNHOUSE:
✓ Press run event execution for VIPS & Talent

RESULTS:
✓ Flawless execution of multiple high-stakes premium events
✓ Enhanced brand prestige for both publications

✓ Elevated industry reputation for event excellence
These events demonstrate our capability to manage the most prestigious gatherings in London's luxury lifestyle sector whilst maintaining the highest standards of execution.

Beauty Industry Excellence: Wella Professional Haircare Launch

CHALLENGE: Launch new professional haircare line in competitive beauty market STRATEGY: Multi-channel approach targeting trade professionals and consumer audiences

APPROACH:
✓ Designed and executed bespoke launch events for media and influencers
✓ Implemented strategic product seeding programme across key beauty influencers
✓ Secured comprehensive trade media coverage in professional hairdressing publications
✓ Managed corporate media placement in mainstream beauty and lifestyle titles

RESULTS:
✓ Successful product line launch with strong market penetration
✓ Extensive media coverage across trade and consumer publications

✓ Strong relationships built with key beauty industry stakeholders
✓ Increased brand recognition within professional haircare sector
This campaign showcased our deep understanding of beauty industry dynamics and our ability to navigate both professional trade and consumer markets effectively.

Tech Industry Excellence: Huawei Mate 8 European Launch

CHALLENGE: Establish Huawei's reputation in Europe as a major tech brand through high-profile smartphone launch
STRATEGY: Premium European launch event targeting tech and lifestyle media across multiple markets
APPROACH:
✓ Hosted exclusive launch event at Soho House Berlin
✓ Created ambassador panel featuring business and lifestyle representatives
✓ Enlisted male supermodel and Chanel face Baptiste Giabiconi as key ambassador

✓ Targeted tech publications (GQ, TechRadar, Wired) and German press
✓ Conducted panel discussions and press briefings with Huawei representatives
RESULTS:
✓ Achieved desired Europe-wide coverage across tech and lifestyle press
✓ Successfully established Huawei's reputation in Europe as major tech brand
✓ Strong media presence across multiple European markets
✓ Enhanced brand positioning in competitive smartphone sector
This campaign demonstrated our capability to execute sophisticated international product launches whilst building brand credibility across diverse European markets and media landscapes.

We Are Warriors PR